Although their long locks were far from military muster, members of the iconic rock act KISS were warmly welcomed at the Charlie Norwood VA Medical Center on Wednesday.

The band, best known for its overtly theatrical hard rock shows, invited veterans and service members from the Augusta-based Wounded Warrior Projects CSRA program to its Atlanta concert Monday night, and followed up the show with a VA visit Wednesday before jetting to an evening gig in Nashville.

Guitarist Tommy Thayer, drummer Eric Singer and lead singer/guitarist Paul Stanley made the trip. Bass player Gene Simmons was unable to attend. Mr. Stanley, a founding member of the nearly 40-year-old act, was clearly touched by the opportunity to share time with the hospital's staff and patients.

"We're honored to be here with you people," he said, addressing the large crowd assembled in the rehabilitation room. "We're here for you. God bless you all."

Mr. Stanley said it is important to KISS that the service men and women who are injured in the line of duty receive the respect and attention they deserve.

"People talk about the ultimate sacrifice," he said. "But isn't it a sacrifice to come back home and discover you no longer have your life? We want everyone home safely and to urge everyone to give these people the respect they deserve."

Stephen Ogles attended the event with his face painted with Gene Simmons' distinctive design. Mr. Stanley joked that he could be in the band, but he's a little too young. Mr. Ogles said staff at the VA helped him prepare to meet KISS.

"I've been a fan of the boys for a lot of years," he said quietly from his wheelchair. "I like that they came down."

Leonel Orozco left sporting a Paul Stanley-signed eye patch.

"I really wasn't a fan at all," he said with a laugh. "I think I knew one song. But that concert made a fan out of me. They treat their fans really well and they are, I think, our biggest fans."

The band later took a tour of hospital units, including its innovative kayak rehab center. Mr. Stanley said he hopes their visit might draw attention to the center.

"You have this amazing facility here and it's almost a secret," he said. "It shouldn't be a secret. It should be a model, the template for facilities like this."