Before taking any of these companies to task, you should know that many business owners and consumers are growing to distrust the BBB.
Business owners and consumers alike have demonstrated that the BBB favors businesses that have paid fees to be "accredited" when it comes to complaint resolution.
Since the BBB does not open its complaint records to independent audits by outside agencies, it is not possible to verify the BBB's claims of fairness in this regard.
The lack of fairness and transparency in complaint resolution is only one of the issues many have about the way the BBB operates. Among other things, many question the credibility of the BBB's business rating system and claim that BBB sales tactics are deceptive and extortion-like.
Even Wikipedia notes the growing criticism against the BBB, citing BBBRoundUp.com. BetterEthicsBureau.org is another good place to start an investigation into the seedier side of the BBB.
Until the BBB allows enough independent analysis and reporting of its internal operations to earn the trust of an informed public, we all would be wise to take anything the BBB says about a particular company with a healthy grain of salt.








