Doris Diamonds will be closing and moving its operations into Windsor Jewelers at 2635 Washington Road.
Both stores have shared ownership since 2004, so the merger made sense, said Donnie Thompson, Windsor's founder, in a statement. He bought an interest in Doris.
"They'll be coming down here to work with us until we find a larger location, a superstore style location," said Windsor sales manager Lamar McCubbin.
There will be no staff cuts, said Harris Abelman, Doris' president and managing partner.
The 12 employees at Doris will join the 30 employees at Windsor.
"As we come under one roof, we'll be able to concentrate better on customer service," Mr. McCubbin said of the merger.
Mr. Thompson started Windsor Jewelers 30 years ago in National Hills shopping center.
Doris Diamonds started on Broad Street in 1940 and then moved to 2820 Washington Road. Mr. Abelman said the Washington Road store will close Aug. 31 and the staff will start in Windsor on Sept. 1. The Doris Diamonds store is leased.
Mr. McCubbin said the store name will remain Windsor Jewelers.
Mr. McCubbin said the store hours will not expand. The store already is open from 9 a.m. to 9 p.m. Monday through Saturday.
As for a new store, Mr. Abelman said the search for a new location is under way. If one is found, Windsor Jewelers probably won't be able to move until next year.
Mr. Abelman said the brands carried by Doris will be transferred with the merger, such as Movado watches and the bridal jewelry line Kirk Kara.
Reach Tim Rausch at (706) 823-3352 or firstname.lastname@example.org.