ATLANTA -- The Atlanta Falcons sold between 8,000 and 10,000 season tickets since prices were cut last week.
The new pricing structure, which lets fans see all 10 games for as little as $100, was announced Thursday by new owner Arthur Blank as part of a plan to lure more fans to the Georgia Dome.
"We're handling calls as fast we can, just about nonstop," Falcons ticket manager Jack Ragsdale said Tuesday.
The new prices are $100, $190 and $240 for two preseason games and eight regular-season contests. Season tickets in those areas previously were $330 and $370. The Falcons also reduced prices on 23,000 seats in the upper deck.
Dick Sullivan, Falcons vice president of marketing, said the majority of season tickets sold have been for the $100 zones, but fans are also buying lower-level tickets in the end zones for $370.
"It's overwhelming. It's an incredible statement of the fans," he said.
About 25,000 of last year's season-ticket holders also renewed, team officials said.