Originally created 01/05/02

Rose Bowl TV ratings decline



The one-sided Rose Bowl was not a hit with TV viewers, and ratings for the four-game Bowl Championship Series dropped 22 percent from last year to their lowest point ever.

No. 1 Miami's 37-14 victory over Nebraska to claim the national championship Thursday night drew a 13.8 national rating for ABC Sports.

That's 22.5 percent lower than the 17.8 for last year's BCS title game, when Oklahoma beat Florida State 13-2 in the Orange Bowl. Each rating point represents a little more than 1 million TV households.

Miami smothered Nebraska in the second quarter, taking a 34-0 lead by halftime, and the TV audience started to decline from late in the first half. After peaking with a 15.7 rating from 8:30-9:30 p.m. EST, viewership dropped to 13.6 from 9:30-10 p.m., and continued downward until the game ended.



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