Throughout its long history, The Augusta Chronicle has been valued as the most substantial and reliable source for important news and information in our community. As we embrace the challenges of today’s rapidly evolving new technologies, it is essential that we provide our loyal readers with better ways to stay informed about events that shape our lives.
The Chronicle’s print editions and family of digital formats are expanding under a new business model designed to deliver the best possible products for our readers, subscribers, advertisers and business partners. As we move forward, we are also adding new value to your Chronicle subscription.
EFFECTIVE THIS week, subscribers will become All-Access members of The Chronicle. All print subscribers will gain immediate access to our premium content on augustachronicle.com, and will receive a special pass, a login, allowing them to download and access content on all of our apps and mobile platforms – including our e-edition, a replica of the day’s printed newspaper that can be viewed on computer desktops and the iPad app. What has been a “free for a limited time” option ends soon.
As new All-Access members, home subscribers will pay 85 cents more per week, and will receive added value in the form of additional news and information alongside the award-winning journalism that they’ve come to
expect. The launch of a new Sunday Opinion section last month is delivering a greater variety of views from our editorial board and from readers in our community.
We are increasing coverage of public safety issues and crime as well as increasing coverage of local news and events that affect your daily lives. Parade magazine was added last year as another step in providing added value.
THERE ARE EVEN more benefits being announced today. Valuable new features added to your membership include a rewards program with exclusive discounts from businesses in our community. Members also will receive special privileges, including the ability to submit a limited number of personal classified ads and announcements for publication at no additional cost. This represents a return on investment for our subscriber-members.
Other readers will see benefits as well. You still can access a great variety of news and multimedia for free at augustachronicle.com, and coupons and more still will be available in newsstand editions sold in many locations around town.
This new membership delivers real return. Aside from the numerous content improvements, readers who use their membership realize they can easily offset their own costs through using the coupons included in their paper; by validating any one of the more than 40 discounts offered in our Reader Rewards Program; sharing a membership with a family member; or taking advantage of the free classified/announcement ads that are available on a monthly basis. Our Sunday paper alone delivers enough savings for an entire household greater than the cost of a membership.
Additionally, the news and information is invaluable to community life. In short, how can you afford not to be a member with these benefits?
Whatever you do or wherever you live, The Chronicle will keep you informed about what is happening in our community and save you money through the bargains and special opportunities advertised in our print and electronic editions.
WE ARE NO longer just a printed newspaper. We now are the major source for information, award-winning journalism and money-saving opportunities – all available to you in multiple formats.
The Chronicle’s All-Access membership is your pass to a world of knowledge and informed judgment. Thank you for your loyalty as we join with you, our readers, in helping to ensure that Augusta remains a wonderful place to live and work.
(The writer is chairman and chief executive officer of Morris Communications Co.)