City already honors Brown

Commissioner Marion Williams’ lament that Augusta hasn’t done enough to honor James Brown isn’t quite accurate – but his passion for the subject nonetheless ought to be harnessed by the community.

 

In deploring that Brown – a native son, worldwide sensation and Rolling Stone magazine’s seventh-most influential artist of the rock ’n’ roll era – only has one statue dedicated to him, Williams glosses over other local Brown honors: Ninth Street is named for him, as is the local sports and entertainment arena. And the Augusta Museum of History has a section all his own.

Still – where’s the annual festival?

Augusta is missing a huge opportunity for marketing, music, publicity and just fun by not staging a world-class James Brown Festival every year. It would doubtless attract fans from across the planet.

One was tried years ago and fell of its own weight. In the right hands, it could become a signature event for Augusta, along with the Masters Tournament and Arts in the Heart of Augusta.

That’s the way to honor Brown further, it seems to us.

 

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