Voted nine times by NASCAR fans as their favorite, the 37-year-old driver will zoom into the Lady Antebellum Pavilion at Evans Town Center Park at 11 a.m. Jan. 28, said Daniel Eubanks, the director of motorsports for online tax preparation service TaxSlayer.
The event, to showcase TaxSlayer’s sponsorship of Earnhardt’s JR Motorsports’ NASCAR racers, will take place within a few hundred feet of the five-story TaxSlayer headquarters under construction across the street at Marshall Square.
Organizers, including country radio station Kicks 99, are planning to bring in a country music group to perform briefly before and after Earnhardt’s visit, Eubanks said.
While at the amphitheater, Earnhardt is expected to show off a TaxSlayer logo race car, speak and answer questions from the audience. Afterward, fans with wristbands will be able to enter an autograph session, Eubanks said.
Wristbands will be available through a drawing from entries at local Rhodes-Murphy tax preparation offices and through the radio station.
All told, Earnhardt is expected to appear “25 to 30 minutes,” Eubanks said, and the event will be free.
“We’re meeting with the people with (Columbia County) today to finalize all the details on the amphitheater, and security and crowd control and all that sort of stuff,” he added.