Augusta will be in consolidated university name, but not officially

MICHAEL HOLAHAN/STAFF
Barry Storey (from left) and Nick Evans, both with Save The A; GHSU President Ricardo Azziz; and Hank Huckaby, the chancellor of the University System of Georgia, talk with reporters after the announcement.
Thursday, Oct. 25, 2012 11:38 AM
Last updated Friday, Oct. 26, 2012 1:37 AM
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After a fierce public protest, Augusta was added to the name of the consolidated Augusta State and Georgia Health Sciences universities – if not officially..

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GHSU President Ricardo Azziz (second from right) talks to reporters with Barry Storey (from left) and Nick Evans, both of Save the A, and University System of Georgia Chancellor Hank Huckaby.  MICHAEL HOLAHAN/STAFF
MICHAEL HOLAHAN/STAFF
GHSU President Ricardo Azziz (second from right) talks to reporters with Barry Storey (from left) and Nick Evans, both of Save the A, and University System of Georgia Chancellor Hank Huckaby.

“Georgia Regents University Augusta” will appear on all materials, shirts, cups and in the logo, said GHSU President Ricardo Azziz, who announced the branding change Thursday morning with University System of Georgia Chancellor Hank Huckaby and “Save the A” members Nick Evans and Barry Storey.

“I think we got a great compromise,” said Evans, a leader of the group that opposed a name that was first approved by the regents.

The move comes after weeks of negotiation and months of protest when Georgia Regents University was selected Aug. 7 by the University System of Georgia Board of Regents.

“We finally have found a way to agree on including Augusta in the official logo and brand name and marketing and communication efforts of the new consolidated university,” Azziz said. “That is something that will allow us to recognize the statewide efforts and the statewide relevance, and recognize our city as we move forward to become the great American university that we all expect to be.”
The name will not go back through the Board of Regents process to be changed, spokeswoman Christen Carter said.

Evans said the new brand name was “wonderful and I think this is the right thing for all in our community.”

“I want to thank everybody from the governor’s office to the chancellor to Dr. Azziz,” he said. “Everybody has been great in reaching this compromise. We are ready to rally our community and move forward.”

Changing the brand name and logo is “within the purview of the university,” Azziz said, and “has received the blessing of the chancellor.”

“That is what is important and that is what is needed,” he said. “What we will see, and what the world will see and what the state will see, will be Georgia Regents University Augusta.”

The Georgia Regents name was chosen despite a $45,000 study commissioned by a GHSU-ASU consolidation group that found University of Augusta was the top choice in all of its national, state and local surveys.

The name Georgia Regents University did not make the top three in the one survey in which it was included.

The Georgia Regents name was picked despite a cease-and-desist letter from Regent University in Virginia days before the Augusta vote . Regent University said the new name would violate the trademark on its name and filed suit in federal court, but the Georgia attorney general’s office is seeking to have the suit dismissed.

The protest took on a larger stage in late September when local business people launched the Save the A campaign, gathering thousands of signatures asking that the University of Augusta become the new name.

Hundreds of yard signs proclaiming “Save the A” dot the landscape across Augusta.

Huckaby said the campaign “played a factor in that but it wasn’t the only factor.”

The university system and all parties went into discussions with an open mind, he said, and he praised the community’s efforts to support the new university.

“I’m delighted we can move on from this point,” Huckaby said. “I have been and continue to be excited about what we are going to do here in Augusta through this university.”

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kittikatt
32
Points
kittikatt 10/25/12 - 11:41 am
20
0
Compromise?

It still sucks.

my.voice
4643
Points
my.voice 10/25/12 - 04:15 pm
18
0
FAIL!

Does grammar or sense of name not come into play? I mean, its just 4 random words. CAKE DOG ISLAND COOCOO

DEAR SAVE THE A COMMITTEE: YOU BLEW IT.

And are those BUNNY EARS on Azziz? NICE

Riverman1
79107
Points
Riverman1 10/25/12 - 11:43 am
9
2
Thanks

Thanks to the Save the A group. It's not ideal, but at least Augusta is back in the name. Who knows what may happen later?

Fiat_Lux
14791
Points
Fiat_Lux 10/26/12 - 08:30 am
20
0
Big freaking deal

So they added Augusta back in. It's still a stupid name.

I personally don't know how they believe this will play nationally, globally any better than GRU would have. It still doesn't convey the place that we are and have been for almost two centuries.

Outsiders imposing their will on us.

Nothing new.

Still sickening.

AND, HERE'S AN UPDATE based on the update:

When is a "compromise" NOT a compromise?

We didn't know until the Friday 1 am update that this wasn't really a compromise, but rather, a moldy bone thrown at us to shut us up. "Augusta" is a local tack-on that won't actually be part of the official name. Don't expect to see it on letterheads, but on tee shirts and coffee mugs.

And expect big components of our institution to be moved to other locations in the state. They'll get their little tack-on as well--GRU Athens, GRU Statesboro, GRU Millen, GRU Two Egg...

The BOR and Azziz (read "As-is") haven't budged one bit, which makes me wonder what they threatened Evans and Storey with to get them to back off with such a show of glad-handing and toothy smiles.

Riverman1
79107
Points
Riverman1 10/25/12 - 11:44 am
6
0
So the Athens medical school

So the Athens medical school will be GRU Athens? Can someone find the answer to that.

Fiat_Lux
14791
Points
Fiat_Lux 10/25/12 - 11:47 am
14
1
Here's hoping

for Regent University's ultimate success in suing the pants of us and forcing a change that really is a change.

And your's is an excellent question, Riverman.

Little Lamb
43803
Points
Little Lamb 10/25/12 - 11:47 am
10
0
College Cheer

Grooo-Ah

Cynical old woman
1090
Points
Cynical old woman 10/25/12 - 11:51 am
10
0
Send money

I think my next step will be a letter to Regents University supporting their lawsuit.

Wonder how many dollars King Azziz has already spent (yet again) in printing and signage with the last change?

Anyone there...what was Azziz's temperament? Attitude? How many bodyguards/security folks with him?

Rob Pavey
533
Points
Rob Pavey 10/25/12 - 11:53 am
22
0
if they tweaked it a bit more......

it could be Regents Augusta Georgia University. Oh wait, RAGU is already taken.

yesiwill
72
Points
yesiwill 10/25/12 - 11:54 am
9
0
YUK

I just swallowed some vomit...

Common.sense
465
Points
Common.sense 10/25/12 - 11:54 am
5
20
Yay!

Hopefully everyone can shut up about it now and the Chronicle can get back to important news.

razordog
195
Points
razordog 10/25/12 - 11:54 am
6
0
Why not...

If they are determined to have it GRU, why not make it Augusta Georgia Regents University? Well, maybe not - then it would be AGRU which is not much better! At least Augusta is in the name which is a plus.

Little Lamb
43803
Points
Little Lamb 10/25/12 - 12:07 pm
8
0
Athens

Riverman's question sent me to the UGA web site to learn what the name of their medical school is. I was surprised to learn the official name is:

GHSU/UGA Medical Partnership

Yep. Sometimes they write it with a dash and sometimes they have the medical snake on a pole between the university names, but that's what they call it.

Because the Athens medical program has the word GHSU in it, they will have to re-name their school when we re-name ours. Isn't that a hoot?

GRUA/UGA Medical Partnership

I would bet those Athens folks will not take kindly to having the word "Augusta" in their medical college name.

Anyway, here's a link to their web site:

Partnership

I predict that this Augusta naming controversy will be the impetus to dissolving the partnership and having the Athens medical school becoming a stand-alone college under the UGA umbrella. And we'll all have Azziz to thank for that.

sstea
1181
Points
sstea 10/25/12 - 12:01 pm
16
0
Georgia Regents University is

Georgia Regents University is an awful name. It sounds like an online school. Attaching Augusta to it does not make it any better.

Little Lamb
43803
Points
Little Lamb 10/25/12 - 12:05 pm
10
0
Domain

I wonder how many internet domain names Azziz will have to go buy because of today's name change?

OpenCurtain
10049
Points
OpenCurtain 10/25/12 - 12:11 pm
9
0
Pre-warned

Just like what I predicted yesterday...

We been played.

What I posted just over 18 hours ago.
-----------------------------
Look for it soon

GRU of AUGUSTA.

Sad to say but I feel this is best we'll with them dug in up to their necks in this pile public resentment.

Augusta Made AUGUSTA COLLEGE
Augusta Made Medical College of GA.

With a Lawsuit records could be requested, emails could be reviewed, discussions could be taken under oath.

DrM-G
28
Points
DrM-G 10/25/12 - 12:13 pm
16
0
what a dumb name

Really? This is the best they could do? It doesn't even make sense. As an alumni of Augusta College, I'll continue to list ASU and not this silly hat drawn name!

Little Lamb
43803
Points
Little Lamb 10/25/12 - 12:15 pm
7
0
McDonalds?

Is that a McDonalds golden arches sign above Azziz's head in the photo?

And speaking of the photo, the two men in the center have on the same color and pattern necktie. Are they already selling GRUA merchandise?

OpenCurtain
10049
Points
OpenCurtain 10/25/12 - 12:18 pm
7
0
A better suggestion

If we have to keep the GR self serving name, then...

Univ of Augusta
(a member of the GA Regents system)
( ) the last part in very very very tiny print

Common.sense
465
Points
Common.sense 10/25/12 - 12:15 pm
6
12
Come on

You mean to tell me you got the A back in the name but still aren't happy? Whodathunkit?

galaxygrl
1165
Points
galaxygrl 10/25/12 - 12:18 pm
10
0
HUH?

GRUA-What the heck is that?

OpenCurtain
10049
Points
OpenCurtain 10/25/12 - 12:29 pm
8
0
Cynical old woman - send money

I actually wrote them with the offer many weeks ago.

F4therTime
4656
Points
F4therTime 10/25/12 - 12:21 pm
10
0
Still stupid
Unpublished

Dumb name.

henrystripe
54
Points
henrystripe 10/25/12 - 12:24 pm
6
1
Not exactly thrilled, but grateful to Save the A!

I really don't like the name either, but it is somewhat of an improvement. Tacking "Augusta" onto the hideous "Georgia Regents University" is like spraying perfume on someone who has severe body odor and thinking it will mask the stench. However, a big THANK YOU to the Save the A leadership for your hard work. As taxpayers, we should not have to work THIS hard to make our voices heard, only to achieve such small (though significant) results.

OpenCurtain
10049
Points
OpenCurtain 10/25/12 - 12:29 pm
8
0
How about something that repersents the process

Augusta Regents Univ GA. Educational System.

"ARGUES "

NrthAugustaSam
461
Points
NrthAugustaSam 10/25/12 - 12:29 pm
14
0
Par for the Course in Dr. Azziz's Augusta

Colgate introduced a toothpaste in France called Cue, the name of a notorious porno magazine. Clairol introduced the "Mist Stick", a curling iron, into Germany only to find out that "mist" is slang for manure. Not too many people had use for the "manure stick". And now the glorious compromise using Azziz's "GRU" with our famous"A" to make "GRUA" which translates to "towtruck" in Spanish. I can't wait to see the new logo.

Shaky Main
49
Points
Shaky Main 10/25/12 - 12:29 pm
13
0
Boo!

Putting lipstick on a pig doesn't make it any less of a pig. Yes, it is nice that Augusta is back in the name, but having "Georgia Regents" was the real issue. So GHSU's 2 year campuses for 3rd and 4th year medical students will now be "Georgia Regents University Augusta - Savannah? Or Albany? Or Rome? -OR- Will they change the suffix to be the city where it resides "Georgia Regents University Savannah," "Georgia Regents University Albany," etc. By keeping Regents and simply adding Augusta has just made this even more of a mess. This was no compromise, it was a capitulation. This is not the A that I signed up to save!

Common.sense
465
Points
Common.sense 10/25/12 - 12:29 pm
4
7
I kind of figured I would get

I kind of figured I would get thumbed down for my comments. But you people do know there are more important things happening in our country than the name of a school right? Imagine what we could do as a country if you all put so much effort into other things like you've done for a stupid name change.

Fiat_Lux
14791
Points
Fiat_Lux 10/25/12 - 12:31 pm
7
0
@ Little Lamb, 12:15

No, no, not Mickey D arches!
Those are his bunny ears!

OpenCurtain
10049
Points
OpenCurtain 10/25/12 - 12:34 pm
10
0
BTW

When can we get the State Attorney General to look in to the issues of wasting $45,000 of the taxpayers money ...

Isn't that called, Fraud Waste and Abuse.

The laws do apply to every State Employee correct?

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