Augusta Economy

More News | Fort Gordon | Plant Vogtle | Savannah River Site | Editor

Grand opening held for Cabela's Outpost in Augusta

Thursday, March 20, 2014 12:32 PM
Last updated Friday, March 21, 2014 8:35 AM
  • Follow Local Business

A box of ammunition was the first purchase made Thursday morning at the new Cabela’s Outpost store in Augusta.

Back | Next
Hundreds of people gather outside for the grand opening of the Cabela's Outpost store in Augusta.  MICHAEL HOLAHAN/STAFF
MICHAEL HOLAHAN/STAFF
Hundreds of people gather outside for the grand opening of the Cabela's Outpost store in Augusta.

The first customer in the checkout line, Ed Udell, spent $15.11 on bullets for a .22 long rifle after waiting outside since 6 a.m. for the outdoors store to open in the Village at Riverwatch.

“I am totally thrilled that they got a store here,” said Udell, of Martinez. “I love fishing and hunting.”

Udell was among hundreds of customers waiting in a line that wrapped throughout the Cabela’s parking lot to the street. A Richmond County deputy directed traffic before the grand opening, as vehicles had filled the lot and were parking on both sides of the shopping center’s streets.

A company spokesman estimated that 2,000 people had gathered in front of the 42,000-square-foot store shortly before the doors opened at 11 a.m.

Cabela’s CEO Tommy Millner was in attendance for the company’s first store opening in Georgia and in the Southeast. The Augusta store employs about 90 associates.

Millner, a Virginia native whose wife is from Georgia, said he has wanted to bring a Cabela’s to the region since taking over the company five years ago. Cabela’s has more than 50 stores across the country, with stores opening in Greenville, S.C., on April 3 and in Acworth, Ga., later this year.

“We’ve got customers in the South that are just waiting for us,” Millner said.

The site off River Watch Parkway and Interstate 20 is ideal for several reasons, he said.

“It’s a great location because we’re close to the South Carolina border, so it can draw from Aiken and Augusta, and we’ve got good interstate visibility,” Millner said. “We love being with Costco. We locate with them in a lot of places in America. We just love it here.”

Cabela’s follows Costco as the second major commercial project to open in the development, where a movie theater and an outlet mall also are in the works. Bass Pro Shops once planned a store for the center but backed out in 2011, as it also did last year with a store pegged for Columbia County.

Some eager customers, such as Tracy Lingle and his group from the local chapter of Trail Life USA, camped out overnight to be the first in line early Thursday for Cabela’s opening.

Lingle said he and about 25 others started the line at 2 a.m., which had quickly multiplied by about 8 a.m.

“It’s just kind of a fun thing to do,” said the Evans resident. “We really wanted to be the first or as close to the front as possible.”

Customers were greeted inside the store by employees, who cheered and gave out high-fives as they entered. The first 500 people received gift cards ranging from $5 to $250.

North Augusta resident Robert Herring and his 1-year-old son, Colin, were shopping in the fishing department. Herring, who already had picked up a fishing rod, said he also was looking for lures.

“I’ve been waiting for this day for two months,” said Herring, adding that he likely would frequent the store twice a month.

The store also includes hunting, camping and apparel sections, a firearms counter, and an indoor archery range and tech room.

Tommy Davis traveled 30 miles from Johnson, S.C., with his wife, Len, to check out the new store. He had added a boat cover and pistol holster to his cart, while Len looked in the women’s apparel section.

“I’m just glad that Cabela’s decided to come to the CSRA,” he said. “I think that it was a good idea because we’ve got a lot of hunters and fishers in this area.”

Davis, an avid online shopper with Cabela’s, described the business as beautiful.

“It’s a very nice store,” he said. “It’s bigger than I thought it would be inside.”

Comments (53) Add comment
ADVISORY: Users are solely responsible for opinions they post here and for following agreed-upon rules of civility. Posts and comments do not reflect the views of this site. Posts and comments are automatically checked for inappropriate language, but readers might find some comments offensive or inaccurate. If you believe a comment violates our rules, click the "Flag as offensive" link below the comment.
Dixieman
14487
Points
Dixieman 03/21/14 - 02:00 am
8
0
welcome to Augusta!

great addition to our local economy!

myfather15
54961
Points
myfather15 03/21/14 - 06:20 am
6
0
Congrats Augusta, you got a

Congrats Augusta, you got a great new store and it appears more are coming. Cabela's is a great store.

Also, who cares what the people showing up at the opening do. No, I wouldn't fight the crowd and never fight crowds for anything (new releases, black Friday, etc). But if you want too, go for it. Doesn't hurt me one little bit. I don't see why people care about WHY other people do what they do, in regards to buying stuff or going to stores. It's THEIR business. It's not like we're asking why they robbed the store or robbed someone in the parking lot!! Criminal actions are EVERYONES business; because it effects all of us.

But on something like this, I have nothing but positive remarks. Good for the economy, good for people, and negative in no way!!

nocnoc
41486
Points
nocnoc 03/21/14 - 07:48 am
4
0
I have to side with CM on this

ARC is lucky to get a new National chain store.
Actually ANY National Chain store.

We should be looking at the fact they are willing to locate in the CC/ARC area given the many issues faced in this area.

One of the basic things needed to turn around an sink Metro area is Employment.

While this isn't 1000 jobs, it is another mid size employer testing the waters.

iaaffg
2027
Points
iaaffg 03/21/14 - 07:56 am
3
2
wonder if they broke any fire

wonder if they broke any fire safety regs w/2,000 people in this store at the same time? really, all this brouhaha for a store. i'm surprised they weren't camped out in the parking lot for days before-hand, cooking on little propane stoves and trading store opening war stories over a couple cold ones. it's almost pathetic. wait....it IS pathetic!

Riverman1
82451
Points
Riverman1 03/21/14 - 08:49 am
1
3
The Mall Will Close Eventually

Corgimom is right. Indoor malls are now passé. No one thinks it’s cool to sit at a food court in a mall, but the other side. The big open areas of malls attract unsavory types. There hasn’t been a mall built in 8 years in this country. It’s predicted in this article they will all be closed in 10-15 years. The article also has photos of the new concepts where areas are developed with stores side by side on a pedestrian only street.
http://www.linkedin.com/today/post/article/20140219122251-319953549-the-...

justthefacts
21414
Points
justthefacts 03/21/14 - 08:49 am
6
0
Agree with noc and father

There is nothing negative about Cabela's opening in Augusta.

justthefacts
21414
Points
justthefacts 03/21/14 - 09:16 am
2
1
Popularity of malls

river, it will vary to some extend by weather. Northern Americans still need the comfort of an indoor shopping center. And at Christmas, no mall I go to has an empty parking space.

Bulldog
1319
Points
Bulldog 03/21/14 - 09:24 am
4
3
Ticket to heaven

I strongly suspect that some of our regular bitchers , er posters, would complain if they were given a free ticket to heaven! They apparently have all the time in the world to post their negativity because they have nothing else to do. What a bunch of losers!

justthefacts
21414
Points
justthefacts 03/21/14 - 09:41 am
4
0
Yep Bulldog

Complain if you hung them with a new rope.

countyman
19754
Points
countyman 03/21/14 - 10:31 am
1
3
LeConteSkier.. The next

LeConteSkier.. The next Target is probably opening in South Augusta... The Peach Orchard corridor is already growing much faster compared to the past.. The Target in Evans and West Augusta both have Chick Fil A nearby(breaks ground soon on Peach Orchard) their Target shopping center.

The reason why Evans is not attracting major retailers like previously is, because Richmond County is growing much faster.

While the I-20 location in North Richmond can benefit from Grovetown or North Augusta. The developers are still going to follow the money which includes Evans, Aiken, West Augusta, Summerville, and Forest Hills.

The city of North Augusta is richer, but the Grovetown exit is much closer to Augusta compared to exit 5 in North Augusta.. The Grovetown exit might attract Home Depot, Lowes, or a grocery store.

daphne3520
950
Points
daphne3520 03/21/14 - 10:32 am
0
0
gargoyle
16352
Points
gargoyle 03/21/14 - 10:53 am
3
0
That endeavor looks promising

That endeavor looks promising ,two anchors and room to grow. Welcome Cabalas wish I could have got there to see Babe Winkelman.

MTBer
591
Points
MTBer 03/21/14 - 12:15 pm
3
0
ICL

Maybe the people in line actually have jobs, work for their money, pay taxes, and EARN LEAVE. They then request a paid day off from their employer. They could also have a job with, shocker of all shockers, Wed/Thu or Thu/Fri off!

The negativity here is horrendous. Ya'll need to quit eating them Hater Tots and drinking that HaterAide. Wow.

bdouglas
4899
Points
bdouglas 03/21/14 - 12:02 pm
2
0
CM sez: "The city of North

CM sez: "The city of North Augusta is richer, but the Grovetown exit is much closer to Augusta compared to exit 5 in North Augusta."

The Grovetown exit is 5 miles from the Augusta city limits along I-20. Exit 5 and "West North Augusta", since we like to make up names, is 5 miles from the state line/city limits of Augusta. "Much closer" is hardly accurate, but I don't ever expect you to admit to being wrong.

Mr. Thackeray
896
Points
Mr. Thackeray 03/21/14 - 12:24 pm
3
1
Folks are NUTS

It's an outpost store, i.e. a mini-Cabelas. If you ignore the 60% + Cabelas stuff they stock, you have very little name-brand product. In addition, for a grand opening, the "sale" items are sparse.

InChristLove
22468
Points
InChristLove 03/21/14 - 12:43 pm
2
3
(MTBer) "Maybe the people in

(MTBer) "Maybe the people in line actually have jobs, work for their money, pay taxes, and EARN LEAVE. They then request a paid day off from their employer."

MTBer, it very well may be that many took a vacation day or had the day off from work and I have no problem with that. I doubt 2,000 did, but my point was I just find it amazing that 2,000 people would burn a day of vacation just to stand in line, to say they were at opening day for a new sporting goods store.

and BullDog is the anology you used in your comment for my benefit?

If so, I'm not a regular "bitcher", excuse me poster on here complaining. I do find it rather annoying when countyman constantly promotes the south area (or downtown)like it's the next best thing to slice bread. Opening one store or fast food restaurant and closing down two others in the process, to me does not help our area. A sub sandwich shop and a chinese restuarant close down and you open a chick-fil-a and a donut shop. Although I'd rather have a chicken place than a sub place, it's just shifting revenue. So you open a Target, how long before the Rose's store closes.

As for the Cabela's. I think it's wonderful and will even shop here but reality is it's a small store compared to the other two being built in Georgia and Countyman (IMO) is over emphasising the value of it.

You know peoples opinions are like arm pits.....every one has one. It might stink but depends on who's smelling it I suppose.

MTBer
591
Points
MTBer 03/21/14 - 12:49 pm
1
0
Moderated?

Wonder why on earth my post got flagged? I did not say anything hateful, spiteful, racist or derogatory.

InChristLove
22468
Points
InChristLove 03/21/14 - 01:03 pm
2
1
Don't look to me....I didn't

Don't look to me....I didn't flag it.

justthefacts
21414
Points
justthefacts 03/21/14 - 01:33 pm
2
0
MTBer

Probably the "b" word got you.

Sean Moores
196
Points
Sean Moores 03/21/14 - 02:26 pm
0
0
@MTBer

For some reason the spam filter caught it. I don't know why. I released it.

InChristLove
22468
Points
InChristLove 03/21/14 - 02:34 pm
2
0
What "b" word JTF....I think

What "b" word JTF....I think you are thinking of the "b" word Bulldog used. MTBer didn't use it.

justthefacts
21414
Points
justthefacts 03/21/14 - 02:40 pm
0
0
ICL

UR right.

pja5529
1609
Points
pja5529 03/22/14 - 10:32 am
0
0
Comments about the Augusta mall

It is one of the best malls in the state and the best outside of Atlanta. Have heard this opinion from several people.

pja5529
1609
Points
pja5529 03/22/14 - 10:35 am
2
1
Inchristlove

"MTBer, it very well may be that many took a vacation day or had the day off from work and I have no problem with that. I doubt 2,000 did, but my point was I just find it amazing that 2,000 people would burn a day of vacation just to stand in line, to say they were at opening day for a new sporting goods store."

Some people may find it amazing that you "burn" a few minutes of your time to worry about people "burning a day of vacation to stand in line".

pja5529
1609
Points
pja5529 03/22/14 - 10:40 am
2
0
The reason why

The reason why Cabela's opening is a big deal is because of all of the other businesses it will draw. An outlet mall is already coming. No one is "over emphasizing" the value of it.

pja5529
1609
Points
pja5529 03/22/14 - 10:40 am
0
0
The reason why

The reason why Cabela's opening is a big deal is because of all of the other businesses it will draw. An outlet mall is already coming. No one is "over emphasizing" the value of it.

Butterman
3680
Points
Butterman 03/22/14 - 12:11 pm
0
1
outlet mall
Unpublished

hmmm, you mean the one where no tenants are confirmed and the developer says he needs an over 50% commitment to secure financing and proceed with construction? Anyone remember that lifestyle center that was supposed to go in there or the Watermark condos downtown? Just because a developer makes an announcement does not mean something will happen. My main problem with this whole project is that Augusta taxpayers are subsidizing this private development thru TAD. Any sales taxes and property tax increments go back into the TAD to pay off the cost of the development not to the general fund. This means property owners in the rest of the county make up the difference. Which means you get to subsidize a development for multimillionaires. I'm all for new development in the county but not giving away the farm to get it and certainly not putting the cost on the backs of property owners. Oh and you are aware that Deke and Fred gave away all of the sales tax money costco would generate for the next 10 years... so we get nothing out of that. Hows those apples for you?

Butterman
3680
Points
Butterman 03/22/14 - 11:48 am
0
1
42,000 sqft
Unpublished

This is a small cabela's outpost... if you think this is going to be some catalyst for all sorts of grand development then you are living in a fantasy world. No, they located there because Augusta gave them all sorts of freebies. Considering what all we gave up I would have expecyed something much grander than a 42,000 sqft outpost store.

pja5529
1609
Points
pja5529 03/27/14 - 10:38 am
0
0
Cabela's

Cabela's didn't come because of TAD. As a matter of fact when they made their announcement it was unclear whether they would participate...and still hasn't been confirmed as far as I can tell.

Back to Top

Search Augusta jobs