Same day grocery delivery has hit metro Augusta.
Starting Thursday, San Francisco-based Instacart will begin providing retail delivery service to most parts of the Augusta-Aiken area.
The service enables shoppers to get items delivered from retailers such as Publix, CVS, Costco and Petco in as little as an hour after placing an order through Instacart’s website or mobile app.
The company was created in 2012 and has provided service to parts of Atlanta since 2014.
Senior Regional Director Dave Osborne said in a statement that it will hire more than 100 contracted shoppers to make deliveries to approximately 156,000 area households in 15 ZIP codes. Latest census figures show the metro area has more than 208,000 households.
“Over the past year we’ve seen incredible demand in the Augusta area,” Osborne said. “Expansion into Augusta gives us an opportunity to expand service in the Georgia-South Carolina market.”
Same-day online grocery delivery is new to the market, though Wal-Mart and Kroger grocery stores last fall rolled out web-based in-store pickup at selected area stores.
Instacart users make orders on computers at instacart.com or through the apps on their iPhone or Android devices, choosing a delivery window between one to two hours or up to seven days in advance. Instacart shoppers who accept the customer order uses the app the guide them through the shopping list, delivering the hand-picked items to the customer within the designated time frame.
Fees for the service are $5.99 for orders $35 or more, though the company is offering a free, one-year trial of its “Instacart Express” membership. The membership gives customers free delivery for a year with an option to renew after the trial period at $14.99 a month or $149 a year.
First time users can also enter the code “HIAUGUSTA” at checkout to get $25 off an order of $35 or more and free first-time delivery.
The service is available in the following ZIP codes: 29841, 29801, 29829, 29842, 29851, 29803, 29860, 30907, 30809, 30909, 30904, 30901, 30912, 30813 and 30906.
Reach Damon Cline at (706) 823-3352 or email@example.com.