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Pay to promote Facebook posts?

NEW YORK — Face­book has long declared that it’s “free and always will be.” And it still is – unless you want more friends to see what you have to say.

The social media giant is rolling out a feature in the U.S. that lets users pay to promote their posts to friends, just as advertisers do. Facebook said Wednesday that promoting a post – such as announcing a garage sale, charity drive or big news like an engagement – will bump it higher in your friends’ news feeds.

Facebook didn’t say how much it will cost to promote the posts, only that it’s considering a range of prices. On Wednesday, some users could have seen $7 as the price for each update they wanted to promote.

– Associated Press


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