Why the big talk about small business is wrong

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NEW YORK — Mitt Romney says they’re “job creators” and vows to come to their aid as president. Newt Gingrich visited them on his “jobs and growth” bus tour. President Obama calls them “the engine of our economy.”

If there’s one thing Republicans and Dem­ocrats agree on, it’s that small business is the answer to what ails the economy. On these tiny bundles of entrepreneurial energy, they say, rides the nation’s hope for lower unemployment and faster economic growth.

But the work of several economists suggests that most small businesses are not particularly adept at creating jobs, at least not the best jobs. The work also suggests their role in generating national wealth has been exaggerated.

The problem is that not all small businesses are created equal. Businesses just getting off the ground contribute most of the country’s job growth, but older small businesses cut as many as they add.

Think Bill Gates and Paul Allen huddled together late nights developing Microsoft, not the corner liquor store.

“I don’t want to pick on dry cleaners and restaurants and small manufacturing firms, but they’re not a big source of job creation,” says John Haltiwanger, an economist at the University of Maryland.

Politicians like to say that small companies create two of every three jobs in a given year. That’s less impressive when you consider that almost all the 6 million companies in the U.S. – 99.9 percent of them – are small businesses, with fewer than 500 workers.

What’s more, two-out-of-three masks the fact that most small businesses eliminate more jobs than they create in a given year, either through layoffs, closings or bankruptcy.

Many small companies – such as florists, hardware stores and barbershops – tend to grow with the U.S. population, not faster. So they don’t speed the economic recovery the way an exploding new industry might.

In fact, the more you study the numbers, the more you wonder what the politicians are getting so excited about.

Haltiwanger and two other economists showed, in a study of millions of companies over 30 years, that small businesses no more than five years old – that’s about 40 percent of them – are the only ones that create more jobs each year than they cut.

In 2005, for instance, more than 99 percent of the 2.5 million net new private-sector jobs in the United States came from these startups, according to the U.S. Census Bureau.

But the 60 percent of small businesses that have been around more than five years have cut about 0.5 percent more staff than they have added in a typical year.


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