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1934 Masters Tournament program sold to Augusta man

Friday, April 25, 2014 6:56 PM
Last updated Saturday, April 26, 2014 11:08 PM
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A rare program from the first Masters Tournament has a new owner.

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Dorie Wells revealed only that she sold the 1934 program for a higher price than one that fetched $16,000 in January at an online auction house.  MICHAEL HOLAHAN/FILE
Dorie Wells revealed only that she sold the 1934 program for a higher price than one that fetched $16,000 in January at an online auction house.

The 1934 program – a gift from Masters co-founder Clifford Roberts to Dorie Wells and her late husband, Reginald – was sold this week to an Augusta res­ident who collects memorabilia from the Masters.

“It found a very good home,” Wells said.

The 1934 pro­gram was one of many gifts the Wellses collected during their friendship with Roberts. Reginald Wells produced and directed yearly Masters highlight films for Augusta National from 1961-82.

Wells said it was difficult letting go of the program, which represents fond memories of her husband and friendship with Roberts. But she developed a new friendship through the sale.

The buyer and his wife met Wells this week, spending nearly three hours exchanging stories about Roberts, the Masters and World War II.

“We sat there chatting with each other as if we’d known each other all my life,” she said.

Wells also sold a stack of photographs from the tournament’s early years, including one of Bobby Jones putting in 1934, and an early mock-up of the original Sports Illustrated, which Reginald helped launch.

Wells did not reveal the purchase price of the items, but said the Masters program sold for a higher price than a 1934 program that fetched $16,000 in January at an online auction house.

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Just My Opinion
Just My Opinion 04/25/14 - 08:37 pm
I don't blame this lady one

I don't blame this lady one bit. From what's written, it sounds like the buyer greatly appreciates and values this book, and isn't about to sell it just to make an easy profit. And that's cool.

Dixieman 04/26/14 - 07:54 am

...of the AC to honor the buyers' wish to remain anonymous. Good journalism.

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