Think Pink: Savannah taxi boosts breast cancer awareness

Richard Burkhart/ Morris News Service
Lyle Myers prepares to hit the streets in the Yellow Cab Co. Pink Ride in honor of breast cancer awareness.
Sunday, Oct. 10, 2010 7:35 AM
Last updated 7:38 AM
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SAVANNAH, Ga. -- The Yellow Cab Co. of Savannah has put a bit of a blush on for Breast Cancer Awareness Month. The company has  unveiled a bright pink taxi, and for the month of October, $1 from each fare will go toward a breast-cancer support program. The donation is taken from the existing rate, not as an add-on.

Driver Lyle Myers rolled out the new hue and even sported a light pink knit polo shirt for the inaugural ride. Why so willing?

"One, I think it's a great cause," he said. "And two, it's unusual. This should be fun, and we can raise awareness at the same time."

Several passersby took pictures his first night out, he said. Yellow Cab owner Larry Green said national breast-cancer support programs are available to donate to, but he'd like to find a Savannah-based program to give the collected funds. He hasn't identified one yet, he said.

For the month of October, $1 from each fare will go toward a breast-cancer support program. The donation is taken from the existing rate, not as an add-on.

Driver Lyle Myers rolled out the new hue and even sported a light pink knit polo shirt for the inaugural ride. Why so willing?

"One, I think it's a great cause," he said. "And two, it's unusual. This should be fun, and we can raise awareness at the same time."

Several passersby took pictures his first night out, he said. Yellow Cab owner Larry Green said national breast-cancer support programs are available to donate to, but he'd like to find a Savannah-based program to give the collected funds. He hasn't identified one yet, he said.

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