The Hollywood tanning experience is coming to Augusta.
LA Sunset Tan plans to open locations in Augusta by September or October, said Dennis Fuller, the director of franchise development.
The population and demographics lend itself toward two maybe three locations, Mr. Fuller said.
Augusta also fits the companys target age with 52 percent of its population ages 18 to 48, Mr. Fuller added.
The Los Angeles headquarters is the location of a E! Entertainment network reality television series, Sunset Tan. A feature film is set to be released on LA Sunset Tan in 2010.
It has developed a reputation as the preferred tanning salon of such starlets as Britney Spears, Paris Hilton and Jessica Alba, Mr. Fuller said.
Mr. Fuller said that he is working with two possible franchisees in the Augusta area. I would like a high visibility area like the Riverwalk area, Mr. Fuller said.
LA Sunset Tan has 10 salons operating in four states. The company plans to open 500 franchise locations nationwide in the next five years.