From the notebook of business editor Tim Rausch

Tourism a little better prior to golf tournament

Augusta State University reports slight improvement in the tourism industry for Augusta in the months before the Masters Tournament.

 

The business college’s tourism index was 0.8 percent higher for the first quarter.

 

ASU says hotel occupancy was 54 percent. Employment was close to 21,000. And revenue per rooms was near $50.

 

The numbers come from the Bureau of Labor Statistics and Smith Travel Research.

 

NEW NAME: They are no longer known as Computer Masters of Augusta. The new name and branding is cmaTechnology. They deal with cloud computing, communication systems and data network management.

 

NEW CHAPTER: Not the Kindle kind of chapter, but the group kind of chapter.

 

The North American Board of the Institute of Internal Auditors approved the formation of its newest chapter for the CSRA. Apparently, there were chapters in other cities around here, such as Columbia, Savannah, Ga., and Atlanta, but not here.

 

“However, the time required to drive to any those cities makes it impractical for internal audit professionals from our area to participate in those chapters’ activities. Prior to forming the new chapter, CSRA-based internal auditors were an underserved group,” said Richard Archer, acting president during the CSRA chapter’s formation.

 

As part of its activities during International Internal Audit Awareness month in May, the IIA CSRA chapter will launch its services to area professionals with an afternoon CPE mini-conference on May 11 at Augusta State University.

 

PLEASANT WEATHER EQUALS MORE GOLF: Aside from the obvious, an arm of the PGA has collected statistics to back up that assertion.

 

According to PGA PerformanceTrak, golf rounds were up 36.5 percent nationwide in March compared to March 2011. A lot of that is due to warmer weather in places that usually are still digging out of snow drifts.

 

But even the South got a boost. Based on responses from more than 80 facilities in South Carolina, the number of rounds of golf played was up 14.5 percent from the year before. In Georgia, the number of rounds was up 27.6 percent.

 

More golf equals more revenue, equals financially healthier golf courses.

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