Marketing academy to target small biz

The Augusta Metro Chamber of Commerce is taking applications to participate in a series of programs to educate owners and managers on how to better market their businesses.

 

Applications for the Augusta Metro Chamber Small Business Marketing Academy: January-June 2018 program are available for download on the Chamber’s website – AugustaMetroChamber.com. The deadline to apply is Jan. 19, 2018.

The academy is an opportunity for participants to learn, share and plan for a growing, thriving business.

Attendees come together once a month for six months for a day of learning from local industry experts, and to engage in roundtable discussions applying practical advice and best practices.

The Academy runs twice a year, with classes beginning in January and July. Classes are on the last Wednesday of the month, excluding December.

The first day of the January-June 2018 program will be Jan. 31, 2018, and will focus on “Essential Marketing Plan Ingredients.” Attendees can learn the steps and components of creating or updating a marketing plan.

From a panel of marketing professionals representing small, medium and large companies in our region, participants can develop a clear understanding of the fundamentals required in an effective plan. From situation analysis to market identification, attendees can hear how the experts map their plans down to the details.

To participate in the academy, submit an application and agree to the terms of enrollment, which includes a tuition fee payment of $150 for Chamber members, or $300 for prospective members; the completion of a self-assessment of an applicant’s business before the start of the program; and a pledge to attend all classes of the program.

For more information and to complete an application, visit the Chamber’s website.

 

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